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Breakfast Briefings / Events

Breakfast Briefing – Demand better: A smarter, fairer retail market

Households and businesses are already becoming active participants in the transition to an electrified, decentralised system powered by clean energy, engaging with supply and demand in real time and benefitting from more flexible, affordable energy solutions.

But unlocking the full potential of this transformation requires a fundamental rethink of the retail energy market and the role of the customer within it. Current policy and regulatory frameworks are not keeping pace with innovation, limiting the ability of energy suppliers to deliver dynamic pricing, flexibility services, and improved customer outcomes.

To ensure the clean power transition is delivered at the lowest cost, the market must evolve to incentivise creativity, attract investment, and make new technologies accessible to all.

With this in mind, Energy UK and BFY have published a new report exploring the key barriers to a future-ready energy market.

Join industry experts on 23 April to discuss the findings, share insights, and explore how we can build a more flexible, customer-focused energy system.

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This is a hybrid event. There are limited places in-person for this event, to attend in person please register below:

In-person information:
Time: 8.30-10.30am
Location: Energy UK, 120 Cannon Street, London, EC4N 6AS

To stream this event live, please register below:

Online information:
Time: 9-10am
Location: Zoom